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Podcast Production Tips for Starting Your Own Show

Audio problems are one of the most common issues for podcasters. That’s what most people think of when they hear “podcast production” but there’s more to it than how your podcast sounds.

Let’s look at 6 tips for producing a podcast people will want to listen to.

1. Plan Your Podcasting Strategy

Before you jump in and start recording your show, make sure you know why you’re doing it.

What’s the goal of your podcast? Do you want to generate leads for your business, become an influencer, or build relationships? The reason your show exists will have a bearing on how you produce it.

2. Record Several Episodes Ahead

If you want to build a loyal audience, your podcast should follow a predictable schedule. Sometimes life gets in the way though.

Recording several episodes ahead of the release schedule gives you some flexibility if something unexpected comes up. You’ll have several weeks’ worth of shows to carry you through.

3. Use the Right Equipment

Audio quality is critical to a podcast’s success. You don’t need to spend a lot of money on mics, mixers, and other gear but you should use professional equipment.

Avoid using cheap headsets or the built-in mic and speakers on your computer. They won’t sound as good and no amount of editing will fix the audio.

4. Learn How to Use Your Equipment Properly

Once you have your audio gear set up, learn how to use it. To use a term from the computer industry, RTFM — Read the Freakin’ Manual!

Spend some time getting comfortable with everything so you can get the most out of it. You’ll have better results with a $30 microphone that’s set up properly than a $500 microphone that isn’t.

5. Edit Your Podcast Before Releasing It

When you’ve got your show recorded and ready to launch, it’s tempting to get it out there — warts and all. Resist that temptation and spend some time editing it.

When you listen back to your recording, it might surprise you how many issues there are. “Umms” and “ahhs”, pauses, coughs, and various other things you might not have noticed at the time become painfully obvious. Cutting those out will make the show sound much more polished.

6. Podcast Production Services Can Help

If you’re not sure how to do some of the things on this list, the top podcast companies can help. They offer production services including editing, promotion, hosting, and more.

A podcast production company handles a lot of the behind-the-scenes work, freeing up your time to do what you love — talk on mic!

Learning How to Produce a Podcast Is Critical

Effective podcast production is critical to your show’s success. Nobody wants to listen to a poorly produced show and most listeners will give up before they have a chance to hear what you have to say.

Take the time to produce your show properly and you’ll have a much better chance of it becoming a hit.

Browse through the Digital Marketing section of our website for more helpful articles about promoting your business online.

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