With almost 2 billion websites, the internet has become one of the largest markets in the world. But, with so many websites, it can be nearly impossible to reach the top of search results unless you learn about search engine algorithms and how to use them to your advantage.
Would you like to know the secret of Google algorithms? If so, we invite you to stick around as we unveil some of Google’s best-kept SEO secrets. Moreover, we’ll tell you which ranking factors matter the most while improving your website since there are hundreds of elements to consider.
Domain Algorithms
Even though a website’s domain hardly influenced a website’s ranking in the past, nowadays, that’s changed as it plays a vital role in improving rankings. For example, Google highly values a website that is several years old since it considers it a reputable source of information or commerce. Moreover, Google also factors in the domain’s registration length.
So, if your website’s domain is set to expire in a year, then Google considers it a “doorway” website, but if you pay several years in advance, it’ll consider the site valuable.
On-Site Algorithms
Google will take into account any page or content on your site, which means that search engine optimization (SEO) is critical to increasing SEO ranking. So, you’ll need to make sure that every corner of your website has the best keywords and phrases, as this will help your site get to the top of search results. And if you can’t seem to wrap your head around SEO, then don’t hesitate to contact an SEO agency.
And if you want to increase your overall SEO on your website, you can create a blog since it’ll help you use more keywords on your site. But, of course, you’ll need to publish meaningful articles if you want to draw in organic traffic.
Website Layout
As you can imagine, Google uses bots to search a website to see if it has any problems with its layout. For example, if you don’t have a mobile-friendly version of your website, then Google will put you at the bottom of search results. Furthermore, how fast a page load is also important, so don’t forget to optimize your website’s performance.
Social Media Accounts
Even though social media plays a minor role in a website’s ranking, it still influences the search results. So, don’t lose out on page views by not having a social media account, but instead, create at least two different accounts to double your website’s chances of receiving more views. But, of course, you’ll also want to publish posts that relate to your niche.
Easily Bypass Google Algorithms With These Tips
Hopefully, with this post, you’ll be able to “bypass” Google algorithms and have your website come out on top of search results. But, as you can expect, hiring a professional SEO company can make it a lot easier, so make sure you contact one if you can’t seem to improve your website’s performance. And don’t forget to save this post for future reference!
Did you find this post informative? If so, we offer plenty of other SEO-related posts that you may find useful, so make sure you check them out before you go!